An unlimited potential

As soon as you put Converse on and start doing your thing, their true life begins. You define them. You determine their journey. They become a one-of-a-kind celebration of your individuality and self-expression. They become a part of you. They’re Made by you.

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Discover Converse

In 1920, they renamed their canvas basketball sneaker the “All Star.” The name stuck. What didn’t stick was their intention. They made them to sink jump shots on the court. You, however, saw them as something more… and started wearing their sneakers to do whatever you wanted. You played music, made art, skated the streets and kicked back. You wore them as fashion. You wore them to work. And you continue to customize them with your personal style.